{"id":1935,"date":"2024-03-26T10:34:58","date_gmt":"2024-03-26T10:34:58","guid":{"rendered":"https:\/\/www.smart-display.co.uk\/?p=1935"},"modified":"2024-03-26T11:55:24","modified_gmt":"2024-03-26T11:55:24","slug":"industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam","status":"publish","type":"post","link":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/","title":{"rendered":"Industry\u2019s driving force"},"content":{"rendered":"

Road safety specialist Westcotec<\/a> is revolutionizing its approach to trade shows this season with an innovative new stand design and a host of interactive demonstrations. Created by Smart Display for the Intertraffic<\/a> exhibition in Amsterdam next month, the stand will demonstrate Westcotec\u2019s newest developments designed to improve road safety across the UK and overseas.<\/p>\n

Tasked with increasing awareness of Westcotec\u2019s interactive flood monitoring system, Smart Display\u2019s creative design team has incorporated a dynamic, real-time water height display into the brand\u2019s new stand design. Other features include demonstrations of Westcotec\u2019s live pedestrian detection system with an illuminated warning sign, and a specially-constructed roadway running through part of the stand for live demonstrations throughout the four-day event.<\/p>\n

The new stand design builds upon the success of Westcotec\u2019s previous Smart Display stand, which has been dismantled and re-used for several years at exhibitions all over Europe in line with the brand\u2019s commitment to sustainability. Having increased its focus on innovation and development however, the time was right for a new stand design which aligned the brand\u2019s newest advancements with its trade show presence.<\/p>\n

The new innovative stand design is part of a wider expansion plan by Westcotec which aims to reposition the brand as a global player in the traffic safety industry. According to sales director Olly Samways, the employee-owned organisation has benefitted from a recent move into a new production facility, and the growth of its workforce.<\/p>\n

\u201cNew team members are now supporting the manufacturing processes as well as the business development and organisation,\u201d says Olly. \u201cWe will use the opportunity of our prominent position at Intertraffic to connect with end customers about out range of innovative solutions. We are excited to talk to potential distributors from other countries who we can work with to extend out supply out of the UK.<\/p>\n

\u201cAt Westcotec, we are proud of the quality bespoke solutions we have developed to meet specific requirements. The unrivalled quality of manufacture means that we are entirely confident in offering some of the longest warranty periods within the industry.\u201d<\/p>\n

Established in Norfolk over 22 years ago, Westcotec has become a global force in the production of road safety products. Having initially specialised in speed and warning signs, the team branched out into further traffic safety solutions including flood warning devices, bridge height warning products and collision avoidance systems. The brand maintains full control over its production with design, development and manufacture all being carried out in-house, and now supplies local authorities across the UK, Europe and the Middle East.<\/p>\n

Having enjoyed a successful and productive edition of Intertraffic in 2022, Westcotec is returning to the biannual event seeking new connections with potential distributors who can expand its supply out of the UK.<\/p>\n

Visitors to the event are invited to make an appointment ahead of the event to guarantee an opportunity to see the full range of demonstrations and products. Contact Olly Samways<\/a> to arrange a time to visit the brand on stand 01.100 between 16 and 19 April.<\/p>\n

All visitors are also invited to an informal drinks reception on the stand on Wednesday 17 April, starting at 3pm.<\/p>\n

Inspired by Smart Display\u2019s design features? Get in touch<\/a> to see how we can bring your product range to life at your next trade exhibition.<\/em><\/p>\n<\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":1936,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"yoast_head":"\nIndustry\u2019s driving force | Smart Display<\/title>\n<meta name=\"description\" content=\"industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Industry\u2019s driving force | Smart Display\" \/>\n<meta property=\"og:description\" content=\"industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/\" \/>\n<meta property=\"og:site_name\" content=\"Smart Display & Exhibitions 2021\" \/>\n<meta property=\"article:published_time\" content=\"2024-03-26T10:34:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-26T11:55:24+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png\" \/>\n\t<meta property=\"og:image:width\" content=\"890\" \/>\n\t<meta property=\"og:image:height\" content=\"556\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Christina\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@display_smart\" \/>\n<meta name=\"twitter:site\" content=\"@display_smart\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Christina\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/\"},\"author\":{\"name\":\"Christina\",\"@id\":\"https:\/\/www.smart-display.co.uk\/#\/schema\/person\/d0186ff39384ceb1a766545ec0306a80\"},\"headline\":\"Industry\u2019s driving force\",\"datePublished\":\"2024-03-26T10:34:58+00:00\",\"dateModified\":\"2024-03-26T11:55:24+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/\"},\"wordCount\":721,\"publisher\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png\",\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/\",\"url\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/\",\"name\":\"Industry\u2019s driving force | Smart Display\",\"isPartOf\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png\",\"datePublished\":\"2024-03-26T10:34:58+00:00\",\"dateModified\":\"2024-03-26T11:55:24+00:00\",\"description\":\"industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\",\"breadcrumb\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#primaryimage\",\"url\":\"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png\",\"contentUrl\":\"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png\",\"width\":890,\"height\":556},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.smart-display.co.uk\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Industry\u2019s driving force\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.smart-display.co.uk\/#website\",\"url\":\"https:\/\/www.smart-display.co.uk\/\",\"name\":\"Smart Display\",\"description\":\"Building Brand Environments.\",\"publisher\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.smart-display.co.uk\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.smart-display.co.uk\/#organization\",\"name\":\"Smart Display\",\"url\":\"https:\/\/www.smart-display.co.uk\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.smart-display.co.uk\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Logo-Dark.svg\",\"contentUrl\":\"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Logo-Dark.svg\",\"width\":\"2560\",\"height\":\"2560\",\"caption\":\"Smart Display\"},\"image\":{\"@id\":\"https:\/\/www.smart-display.co.uk\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/x.com\/display_smart\",\"https:\/\/www.instagram.com\/smart.display\/\",\"https:\/\/www.linkedin.com\/company\/10079251\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.smart-display.co.uk\/#\/schema\/person\/d0186ff39384ceb1a766545ec0306a80\",\"name\":\"Christina\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Industry\u2019s driving force | Smart Display","description":"industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/","og_locale":"en_US","og_type":"article","og_title":"Industry\u2019s driving force | Smart Display","og_description":"industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam","og_url":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/","og_site_name":"Smart Display & Exhibitions 2021","article_published_time":"2024-03-26T10:34:58+00:00","article_modified_time":"2024-03-26T11:55:24+00:00","og_image":[{"width":890,"height":556,"url":"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png","type":"image\/png"}],"author":"Christina","twitter_card":"summary_large_image","twitter_creator":"@display_smart","twitter_site":"@display_smart","twitter_misc":{"Written by":"Christina","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#article","isPartOf":{"@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/"},"author":{"name":"Christina","@id":"https:\/\/www.smart-display.co.uk\/#\/schema\/person\/d0186ff39384ceb1a766545ec0306a80"},"headline":"Industry\u2019s driving force","datePublished":"2024-03-26T10:34:58+00:00","dateModified":"2024-03-26T11:55:24+00:00","mainEntityOfPage":{"@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/"},"wordCount":721,"publisher":{"@id":"https:\/\/www.smart-display.co.uk\/#organization"},"image":{"@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#primaryimage"},"thumbnailUrl":"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png","inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/","url":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/","name":"Industry\u2019s driving force | Smart Display","isPartOf":{"@id":"https:\/\/www.smart-display.co.uk\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#primaryimage"},"image":{"@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#primaryimage"},"thumbnailUrl":"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png","datePublished":"2024-03-26T10:34:58+00:00","dateModified":"2024-03-26T11:55:24+00:00","description":"industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam","breadcrumb":{"@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#primaryimage","url":"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png","contentUrl":"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Westcotec_Intertraffic.png","width":890,"height":556},{"@type":"BreadcrumbList","@id":"https:\/\/www.smart-display.co.uk\/industrys-driving-force-road-safety-westcotec-at-intertraffic-amsterdam\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.smart-display.co.uk\/"},{"@type":"ListItem","position":2,"name":"Industry\u2019s driving force"}]},{"@type":"WebSite","@id":"https:\/\/www.smart-display.co.uk\/#website","url":"https:\/\/www.smart-display.co.uk\/","name":"Smart Display","description":"Building Brand Environments.","publisher":{"@id":"https:\/\/www.smart-display.co.uk\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.smart-display.co.uk\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.smart-display.co.uk\/#organization","name":"Smart Display","url":"https:\/\/www.smart-display.co.uk\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.smart-display.co.uk\/#\/schema\/logo\/image\/","url":"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Logo-Dark.svg","contentUrl":"https:\/\/www.smart-display.co.uk\/wp-content\/uploads\/Logo-Dark.svg","width":"2560","height":"2560","caption":"Smart Display"},"image":{"@id":"https:\/\/www.smart-display.co.uk\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/x.com\/display_smart","https:\/\/www.instagram.com\/smart.display\/","https:\/\/www.linkedin.com\/company\/10079251\/"]},{"@type":"Person","@id":"https:\/\/www.smart-display.co.uk\/#\/schema\/person\/d0186ff39384ceb1a766545ec0306a80","name":"Christina"}]}},"_links":{"self":[{"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/posts\/1935"}],"collection":[{"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/comments?post=1935"}],"version-history":[{"count":3,"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/posts\/1935\/revisions"}],"predecessor-version":[{"id":1939,"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/posts\/1935\/revisions\/1939"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/media\/1936"}],"wp:attachment":[{"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/media?parent=1935"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/categories?post=1935"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.smart-display.co.uk\/wp-json\/wp\/v2\/tags?post=1935"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}