Installation innovation

Potential exhibitors for the InstallerSHOW are invited to an exclusive pre-show exhibitor day at the NEC next month. Taking place on 12 February, the event has been engineered to help exhibitors to get the most out of the event, which has grown exponentially since its launch in 2015.

“The InstallerSHOW is ten times the size it was in 2019 and has grown from a regional event with 100 exhibitors to one of the largest and fastest-growing trade shows in the UK,” says sales director David Ventris-Field. “For 2026 it will attract 40,000 visitors as well as 900 exhibitors and 200 speakers.   It will continue to grow over the next four years, with ambitions to double in size from where it currently is within that time frame.”

The sheer scale of the InstallerSHOW necessitates more preparation in the lead-up to the event to ensure that exhibitors are able to successfully connect with the right visitors during the three-day event. Next month’s exhibitor day will equip exhibitors with logistical information to ensure a smooth set-up, as well as advising on;

  • Connecting with fellow exhibitors, partners, and key suppliers prior to the show
  • Learn how to attract more visitors and spark meaningful conversations
  • Convert interactions into measurable business opportunities
  • Deliver practical tips and insights to maximise the potential of the 2026 event

As the newly-appointed approved InstallerSHOW exhibition stand builder, Smart Display will be in attendance at the exhibitor day. Space-only exhibitors are invited to make an appointment with the team, who will be on hand to deliver expert advice on;

  • Delivering maximum impact through statement stand design
  • Attracting more visitors to their stand thoroughout the three-day event
  • Opting for re-usable stand components to align with sustainability and budget aspirations
  • Efficiently measuring the success of their exhibition presence

“Visitor engagement is a key consideration for all of our projects,” says Smart Display’s managing director Chris Stewart. “Far beyond building a stand that fulfils a brief and showcases product, bringing customers into the brand is what distinguishes a great stand from a functional one. We have plenty of ideas when it comes to bringing customers onto your stand, from games and competitions to interactive features, all of which can help you to gain that all-essential customer insight during those few days at the show.”

Smart Display’s sales managers Ben Rose and Emily Turner will be in attendance at next month’s exhibitor day, ready to meet any exhibitors seeking an InstallerSHOW exhibition stand builder. If you are looking for some no-obligation guidance for your stand design, get in touch today to make an appointment with the team #wemakevents

Emily and Ben are approved exhibition stand installers for the InstallerSHOW